A website built for your company. Not an adapted template.
Proprietary code from scratch on the architecture defined in the prior analysis. No WordPress, no plugins, no third-party dependencies. Faster, more secure, better positioned and easier to evolve.
01 · APPROACH
Bespoke code vs generic platform.
Most websites are built on platforms that serve everything and are optimised for nothing in particular. They work, but they work the same for a dental clinic as for an industrial component manufacturer. The alternative is to build from code on the project's specific architecture document.
Model A · generic platform
WordPress + plugins
Adapted generic template — same structure for clinics, manufacturers and services.
Third-party plugins for SEO, forms, multilingual, security.
Constant updates that can break functionality.
Unnecessary weight of code the website does not use.
Dependency on licences and external maintenance.
Optimisation limited by the platform's constraints.
Model B · this service
Proprietary code on defined architecture
Structure defined in the project's architecture document.
Every line of code exists because the project needs it.
No dependency on plugins or third-party licences.
A single technical surface controlled by whoever builds the website.
Clean code: loads fast and positions better from day one.
Future extensions integrated without rebuilding what exists.
02 · VALUE FOR THE BUSINESS
What bespoke code produces for the business.
The technology under the website is not what matters to the CEO. What matters is what it achieves. Every technical development decision has a direct consequence for the business. These are the six that weigh most.
01 · POSITIONING
It appears where your buyers search.
Each page with an optimised title, its own description, schema.org structured data and a URL defined for specific terms. Structure prepared so that Google AI Overview, ChatGPT, Gemini and Perplexity cite the content as a source.
02 · MULTILINGUAL
It works in every market you need.
Each language as a complete, independent version, not a layered translation. Correct hreflang configuration — Google shows the appropriate version by language and location. Human translation adapted to the market, not automatic.
03 · SPEED
It loads fast on any device.
Images in next-generation formats. No unnecessary heavy libraries. Only what each page requires is loaded. Sites under 3 seconds retain visitors, position better and convey professionalism.
04 · SECURITY
No doors controlled by third parties.
No plugins to update. No dependency on external extensions. Form protection, encryption and access control built within the project code. A single surface controlled by the same team that builds the website.
05 · COMPLIANCE
Legal regulations from day one.
Legal notice, privacy policy and cookie policy in each language of the project. Consent system with the site's aesthetic. Legal compliance is not optional and need not break the website's image.
06 · LINKS THAT SELL
Every shared link works as a card.
Open Graph configured by page and by language. The preview on WhatsApp, LinkedIn or email is not the generic logo — it is a presentation designed so that each shared link generates a click.
03 · DELIVERABLES
What the company receives at the end of the project.
An operational web platform, published, indexed and configured. Five concrete elements that constitute the complete delivery of the development project.
01
The complete website in production.
Published, working, indexed on Google and configured in all project languages. Ready to receive traffic from launch day.
02
Full access in the client's name.
Hosting credentials, domain and all tools associated with the project. Technical ownership belongs to the client from day one. No retention of access as a retention tool.
03
Search Console and Analytics configured.
Accounts created in the client's name with verified properties and sitemap submitted. Data available to measure results from launch — clicks, impressions, searches, countries of origin of traffic.
04
Architecture documentation.
Project document updated with any adjustment incorporated during development. Technical reference for future extensions, audits or change of provider.
05
Management training.
Explanation of how the website works and how to request future changes. If the project requires autonomous content editing — news, pricing, articles, opening hours — a bespoke administration panel is developed with cost included in the budget.
04 · BUILT PROJECTS
Four projects on this methodology.
Each company has its own structure, languages, market and objective. What does not change is the methodology: prior analysis, defined architecture, proprietary code. These are four projects in production that followed it.
05 · FREQUENTLY ASKED QUESTIONS
What is asked before hiring.
How long does development take?
It depends on the scope defined in the architecture document. An institutional website of 5 pages in 2 languages has one timeline. An industrial platform with 70 pages in 4 languages has another. The client knows the timeline before development begins, not after.
Can I update content on my own?
It depends on the project. If there are elements that change frequently — news, pricing, articles, opening hours — a bespoke administration panel is developed as part of the project, with cost included in the budget. If the content is essentially stable, updates are managed upon request. This is defined in the architecture phase.
Does it include Google positioning?
Not as a separate service. Positioning is a structural part of the development and is built into the website from the first page — data structure, speed, content oriented to real search, multilingual configuration. The ongoing month-to-month SEO management is handled within the continuous digital management service.
What is the difference compared to hiring an agency that uses WordPress?
Loading speed, security, flexibility to grow and independence from third-party plugins and licences. But above all, the difference lies in the fact that the website is built upon a prior study of the company, not upon a generic template filled with the client's content. That is reflected in the results.
Development is one part of the service.
The website does not end when it is published. Continuous positioning, technical content, monthly reports, Google Business and LinkedIn management, updates — all form part of a service that keeps the investment alive after launch.
Shall we discuss your project?
First conversation with no commitment. The company and context are understood, and which of these services — or combination of them — makes most sense for your case is defined.